That’s the great title of new book by Sam Leith, English newspaper editor. It’s a disappointment then to find the book is a standard rhetoric manual. It covers the Greeks and other ancients in a familiar story.
Other than reviewing a couple of speeches, the book is not very practical. For example, you won’t learn how to use words like loaded pistols. But it’s a fine enough book for its kind.
The glossary of rhetorical terms is handy for when you get your synecdoche mixed up with your metonymy.